In planning for this trip, Jon and I considered a multitude of
technological options involving how to write, edit pictures, and of
course, be able to communicate with my worrisome mother. In the end,
as was the 'greenest' and monetarily most sensible option, we decided
to eschew the latest in technological marvels and lug along my 5-year
old, well-loved 15-inch Mac Powerbook.
We padded it kindly in a soft canvas case, wrapped up in a durable
waterproof 'Lifeventure' bag, and made its new home inside the comfortable middle compartment of Jon's
carry-on backpack. And for awhile, it was good. It provided some
entertainment on our lonely nights in a very dead Montevideo, thanks to
iTunes movie rental; it has successfully been the middle man in lots of
photo editing; it's wireless connection has allowed me to email my
mother on all occasions to say, "Hi mom. Good news: still not dead.
Love, Megan."
Anyway, when we arrived at our home stay in Buenos Aires last week, we
started noticing a few problems. The screen started sparkling and
wavering like a Britney video for a few days, and then more recently,
it has begun fading into complete whiteness, leaving us computer-less
and feeling rather unmoored in this great world. It was then that I
remembered one of Apple's recent recalls, and, in particular, a battery
recall named on my machine. I checked out, thanks to another
functional computer at our host family's, the web page, where Apple
told me my computer serial number was included in those affected, but I
would have to call for more information.
So I rang the good people of Apple, all the way from Argentina, where
an Australian woman put me on hold for a half an hour while she tried
to figure out how my computer's serial number fell under the affected
recall, but the actual battery number (which is inside the computer
which fall's under the affected recall), does not. She asked her
manager, and came back to me with the very astute observation: "Your
computer is 5 years old."
Now, dear readers, here is exactly where my angry consumer began to mix
with my environmental consciousness, and I became a bit fiery.
You see, before we left for this trip, I strolled into the Apple store
on Regent street and asked the tech specialists if they could install
more memory on my machine, because it was running very slow. They
looked at me, smirked at each other, and said they didn't even make
memory for that kind of machine anymore, and I would be better off
purchasing a new machine if I wanted it to run better. After realising
they were probably coached to direct me to the sales floor, I
rebuttaled and asked them suggestions to slim my computer's waistline.
We ended up chucking all our big files on a portable drive, which is
besides the point, if only to say that my poor little mac had been
rebuffed by the product-pushing bullies at Apple once previously, and
now that she was losing her screen, all Apple could do was waste about
£60 of my international phone bill and tell me I needed a new machine.
I can accept that my computer is now low on the technological totem
pole - or as one person told me, 'a functioning antique' - that lacks
built in web cams or super-duper-drives, and I can even admit that
having a new machine would perhaps make my life a teeny bit easier, but
you know what? She has done me well in the past fives years, and as
everything else on her is working admirably, I am woe to trade her in
for a sexier new model.
I guess my question is, how such 'green conscious' technological
companies like Apple, who say "environmental considerations are an
integral part of [their] business practices", can advise their
consumers to chuck away big chunks of metal, titanium, plastic and
wires every couple years, and upgrade to more, bigger, better ones.
Much like the "disposable mobile" crisis, the problem comes with
manufacturing products in such a way that they naturally only have a
minimal lifespan - often because there is lots of pressure to design,
build and release products as fast as they can in such a rapidly paced
technological environment.
I have always liked Apple products - sleek design, really consumer
friendly, and terribly easy to use - but I guess up until now perhaps I
have always had some disposable income and a mindset in which I wanted
their latest and greatest - without a second thought towards the one
that was headed for the bin. It was only when we've been considering
how to consume less, that we began to mourn the fact that there are
very, very few technological products out there that are built for the
long haul.
And man, for a company like Apple, who prides itself on fabulous
design, that is a big hit that they can't design something that can
withstand technological advances, new memory chips or even a few months
(with lots of support and padding!) in a backpack. And there are many
more companies out there like them - who push design and top new
advances, without a second thought to all the products that people are
replacing, or that some consumers might just want their favourite
little wonder to last a tad bit longer,
For now, I write on a Powerbook now sutured by half a roll of masking
tape, which is balanced on my knee in such a way that the pressure
stops the fuzzy music video affect (although the heat from the
non-recalled but still ridiculously overcharged battery might be
burning a hole in my jeans), and I am leaning over so that the power
cord is propped up by my bag and still giving the ol' girl a charge.
I am - as Jon has when he went in to get his 2nd generation iPod fixed
three months ago, only to be told they "never fix them", and he should
get a new one - going off the idea of the great technological
revolution, the wonder of MP3s and super sonic wifi phone machines.
I'd rather just keep my moral compass pointed in the right direction;
I'd rather be "a functioning antique."
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